Enhanced Upsell Funnels Boost Average Order Value

About:

Store owners can now boost their average order value by offering additional products as upsells after users have completed their transactions. With just a few clicks, store owners can conveniently design upsell funnels for their entire customer journey, from the Checkout Page to the Thank You Page, optimizing revenue on every transaction.

How to use:

  1. Upsell page: Establish a new page for Upsell along with the current store pages. Add a full width section plus a row within it.
  2. Inserting the Upsell element: Select on Add Element, then drag and drop the Upsell element into the row. Store owners have the option to incorporate multiple upsell components in various columns within a row.
  3. Setting up the Upsell element: Choose the upsell element to modify its settings.
    • Store owners are allowed to activate or deactivate the shipping charges for each Upsell element by engaging/ disengaging the toggle within the builder preview.
    • In the Upsell settings, users can search and select the product. Then, Sale Action needs to be stipulated which identifies the redirection after the Buy now button is clicked. The redirection can lead to another Upsell page or the Thank you page.
  4. Skip action for Upsell page: Upsell pages can be skipped by integrating a Button whose Button action can be linked to the Thank you page.
  5. Setting up the checkout page: Sale Action should be assigned as Go to page and Website page should be indicated as the newly established Upsell page.

Notes:

  • If the Upsell product is purchased, this will create a separate order.
  • Shipping options are able to be activated or deactivated for upsell products. If activated, users can pick shipping rates from a dropdown in the Upsell component.
  • To bypass the upsell page, a button must be integrated to redirect users to the Thank You page without necessitating a purchase. Otherwise, users are obliged to complete a purchase to access the Thank You page.
  • For the ideal upselling experience, it’s suggested to establish a dedicated page featuring the Upsell element.

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